Leadership Matters—But Not for the Reasons You Think
- Dr. Jeff Doolittle

- Feb 24
- 5 min read
Updated: Feb 23

Most organizations overestimate what leaders control and underestimate what leadership shapes. That distinction matters. It drives how you invest, how you evaluate performance, and how quickly you scapegoat or canonize leaders at the top. Leadership attribution errors are real in every organization: When a team makes a championship run, we credit the coach; when the season collapses, we take to social media to remove the coach, often as if there were no other contributing factors.
But skepticism about leadership can swing too far in the other direction, toward dismissal. Leadership rarely “causes” outcomes in a simple, linear way. In many environments, results are largely produced by follower capability, local decisions, and operating conditions. What leadership reliably does is shape the conditions under which people make decisions, allocate effort, take risks, collaborate, and sustain trust, especially under pressure.
So the real question isn’t whether leadership matters. It’s when it matters, how it shows up in measurable operating outcomes, and what that implies for your next leadership investment. Below are five enterprise-relevant pathways where leadership consistently changes results—and what to watch for in your business.
Leadership Impact # 1: Business Performance
Good leadership can create a win out of a weak plan, but ineffective leadership can destroy a business with a great strategic plan. Leadership effectiveness moderates company performance. According to Jim Collins in his book Good to Great, a review of 1,435 companies studied over more than forty years revealed that leadership effectiveness accounted for up to 6.9 times greater financial returns than market averages.
In a separate study of over 2,000 firms and leaders, effective leadership accounted for a 38% increase in an organization's overall business performance. This same study then examined the leadership effectiveness scores of the top and bottom-performing 10% of companies. The results revealed that leadership effectiveness was at the 80th percentile in the top-performing companies. Leadership effectiveness was at the 30th percentile in the lowest-performing companies, lower than 70% of the norm leadership effectiveness scores.
Personal experience: Working with a large Forbes Top 25 Private Company, we set out to quantify the value of executive leadership. We used internal key business metrics and various cognitive and behavioral leader assessments. A large controlled study involving leaders across different markets revealed a positive correlation between the leader's effectiveness and employee retention, sales, margin, labor costs, and net profit.
Leadership Impact # 2: Follower Performance
Several studies investigate the connection between the leader and the follower's performance. The evidence is consistent that leadership moderates follower performance. In a survey of 100 executives and middle management leaders in manufacturing and service organizations, effective leadership improved follower performance, job satisfaction, and organizational commitment.
Also, effective leadership is shown to significantly impact follower discretionary effort, known as organizational citizenship behavior (OCB). This is when employees voluntarily go beyond what is expected of them to benefit the organization. A study of 815 employees and 123 leaders found that effective leadership increased OCB and workplace climate.

Leadership Impact # 3: Innovation
Fostering innovation within an organization is an increasingly important leadership behavior. No organization is looking to stay the same year over year. Innovation drives top-line revenues, creating a competitive advantage in today's volatile, uncertain, complex, and ambiguous marketplace. Evidence suggests that leadership is essential for driving innovation. A study involving over 400 executives from 48 companies connected effective organizational strategy and innovation performance with leadership habits.
Leadership Impact # 4: Trust and Organizational Change
Trust is the currency of business relationships, and an absence of trust can bankrupt the organization and its employees. At an individual level, a lack of trust contributes to feelings of:
Frustration
Rejection
Stress
Anxiety
Depression
Leadership trust is directly connected to employee retention, organizational commitment, and support for organizational change. Unfortunately, trust in leadership is becoming rarer. Trust is given based on leadership competence and ethical behaviors. In their book The Leadership Challenge, authors Kouzes and Posner suggested that "credibility" is the foundation of effective leadership because employees must be able to trust their leaders.
Numerous studies demonstrate that leadership is critical to successful organizations and change. Whether a change is department-specific or company-wide, it benefits from executive engagement. Executive leadership teams provide vision, establish strategy, prepare the corporate culture for change, and motivate employees to change. This is important because trust has been shown to mediate employee openness to change and, ultimately, the outcome of change. When trust is present, organizations navigate and manage change with improved results. Change events heighten emotional responses, making communicating effectively challenging for the most skilled leaders.
Leadership Impact # 5: Communication & Relationships
Leadership is a conversation. Like air, the words leaders speak can give life to a business. But words can also constrain and limit realities for individual employees, teams, and organizations. Leadership communication cultivates quality leader-follower and employee-organization relationships. In a study of 400 employees working in various companies with an average company tenure of 10 years, influential leaders increased:
Two-way communication
Creativity
Collaboration
Job attitudes
Organizational commitment
Bottom line: leadership is not the sole driver of results—but it is a consistent amplifier or suppressor of performance. It shows up most clearly where the enterprise is under strain: execution discipline, discretionary effort, innovation throughput, trust during change, and the quality of day-to-day communication that determines whether work actually moves.
If you’re evaluating a leadership development investment, don’t start with programs or competencies. Start with outcomes and conditions:
What business metrics are most sensitive to leader behavior in your system?
Where is trust fragile?
Where is innovation blocked?
Where does communication break under pressure?
The best leadership investments are the ones tied to measurable shifts in these operating realities—not to inspirational intent.
Great leaders don’t just produce better results. They build conditions that enable repeatable results—across teams, markets, and time.
If you’re making—or funding—leadership investments this year, schedule a confidential Leadership Strategy Conversation. We can help you map where leadership is actually moderating business outcomes in your system, identify where attribution is masking structural failure, and define the few changes that would move performance without relying on heroics.
Key Points
Effective leadership makes a difference in the personal and professional results you achieve and the life you live.
Leadership effectiveness improves the bottom line.
Effective leadership improves follower performance and promotes higher business levels, job satisfaction, and organizational commitment.
Senior leadership is essential for driving innovation.
Senior leadership trust is directly connected to employee retention, organizational commitment, and support for organizational change.
Influential leaders increase two-way communication, creativity, collaboration, job attitudes, and organizational commitment.
Great leaders achieve great results and create great company cultures.
References:
Anderson, R., & Adams, W. (2016). Mastering leadership: An integrated framework for breakthrough performance and extraordinary business results. Wiley.
Day, D., & Lord, R. (1988). Executive leadership and organizational performance: Suggestions for a new theory and methodology. Journal of Management, 14(3), 453-464.
Collins, J. (2001). Good to great: Why some companies make the leap--and others don't. HarperBusiness.
Dhar, U., & Mishra, P. (2001). Leadership effectiveness: A study of constituent factors. Journal of Management Research, 1(4), 254.
Eisenbeiss, S., van Knippenberg, D., & Boerner, S. (2008). Transformational leadership and team innovation: Integrating team climate principles. Journal of Applied Psychology, 93(6), 1438-1446.
Hackman, J. Richard, and Ruth Wageman. 2007. Asking the right questions about leadership: Discussion and conclusions. American Psychologist 62, no. 1: 43-47.
Kouzes, J., & Posner, B. (2017). The leadership challenge: How to make extraordinary things happen in organizations (Sixth ed.). Jossey-Bass.
Madanchian, M., Hussein, N., Noordin, F., & Taherdoost, H. (2017). Leadership effectiveness measurement and its effect on organization outcomes. Procedia Engineering. Volume 181, pp. 1043-1048.
Men, L. (2014). Why leadership matters to internal communication: Linking transformational leadership, symmetrical communication, and employee outcomes. Journal of Public Relations Research, 26: 256–279.
Walumbwa, F., Hartnell, C., & Oke, A. (2010). Servant leadership, procedural justice climate, service climate, employee attitudes, and organizational citizenship behavior: A cross-level investigation.
Zhang, H., Ou, A., Tsui, A., & Wang, H. (2017). CEO humility, narcissism, and firm innovation: A paradox perspective on CEO traits. The Leadership Quarterly, 28(5), 585-604. doi:10.1016/j.leaqua.2017.01.003









